We at Renegade Marmalade are proud to present a taster of a new label from our forthcoming Autumn/Winter collection.
Hemyca has recently won 'Most directional fashion brand in the UK' awarded by Fashion Press Week, in partnership with Mishcon de Reya and Fashion Business Club, and it is very clear why. We leaped at the chance to carry this label for 2011/12 - the attention to quality and detail, and their irrevocable love for beauty shines through in each and every garment.
The ethos behind 'The House of Shadows' collection reflects our own love for the conflict of - and relationships between - light and dark; fantasy and reality; soul and body; the stark and the opulent.
HEMYCA’s A/W 11 collection explores the world of dichotomies in a harmonious fusion of luxurious contrasting textures, shades and silhouettes. The House of Shadows is designed to inspire confident women who are not afraid to show more than one side to their personality. The collection aims to overturn expectations with decorative darts and chain detailing on the outer side of garments; perfect for women who want to stand out from the crowd.
Strong, angular, geometric silhouettes are beautifully tailored to sculpt the soft curves of the female form for a classical twist whilst metallic silvers contrasted against black and grey shadowy tones pay homage to Fritz Lang’s Metropolis.
The House of Shadows embraces the hidden depths of the human condition and celebrates the beauty of the individual.
The House of Shadows embraces the hidden depths of the human condition and celebrates the beauty of the individual.
